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NEDAL ELABID
Umam Real Estate
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Umam Real Estate

Client
Umam Real Estate Company
Industry
Real Estate
Year
2026
Services
Digital Marketing, Social Media, Performance Marketing, Content Strategy, Graphic Design, Real Estate Marketing, Campaign Management, Lead Generation, Website Development
00

Project Overview

Digital marketing for Umam’s real estate projects through social management, project and drone shoots, video, paid campaigns and project websites.

01

The Challenge

Present each project distinctly while building a reliable flow of prospective buyers.

02

Business Objective

Generate prospective buyer leads for the real estate portfolio.

03

Strategic Approach

Give every project its own visual content and website, then connect campaign traffic to lead collection.

04

Creative Direction

Project photography, aerial footage and short-form property videos designed for social and ads.

05

Execution

My role in the project: Managed social channels, photographed projects and drone footage, produced content videos, ran paid campaigns and built a website for each project.

06

Results & Metrics

Paid campaigns collected more than 2,000 prospective customer leads over approximately four months.

Key Metrics
Prospective leads
2,000+
Gallery
Umam Real Estate — Image 1

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